Market Research

  • Market Research Plan Development
  • Ideamap®.Net
  • Voice of the Customer
  • Lost Customer Exit Interviews
  • RFP (Request for Proposal) Management
  • Management of Concept Testing
  • Research Report Writing
  • Management of Central Location Testing
  • Management of Home Use Testing
  • Consumer Data Analysis
  • BASES I & II Concepts / Marketing Plans
  • Volumetrics / Price Elasticity
  • Advertising Copy Testing
  • Package Testing
  • Focus Groups Management
  • Customer Surveys
  • Questionnaire Development & Analysis
  • Mystery Shopper Investigations